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Inbrew Beverages Revamp the Legacy of Green Label Barrel Special Whisky in a New Avatar

by Manaswita Goswami

August 26th August , 2024: Inbrew Beverages Pvt. Ltd., one of the leading players in the Indian spirit- making industry, unveils the new and refined Green Label Barrel Special Whisky in a brand-new exquisite packaging. This new improved version resurrects the Green Label of 1994 with a classy feel to the spirit’s segment. The Green […]

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Assam Alcohol Prices to Drop from September 1: Significant Reductions Across Beer, Rum, and Whisky

by Manaswita Goswami

In a game-changing move for consumers, Assam alcohol prices are set to decrease starting from September 1, 2024. The Assam Excise Department has announced that this reduction will cover a wide range of alcoholic beverages, including beer, rum, whisky, and premium spirits. This decision comes after the state’s earlier price hike in March, which led […]

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Varchas Shankar: From IT Expert to Whiskey Artisan – The Journey of Varchas Whiskey

by Manaswita Goswami

In the world of whiskey, few stories are as compelling as that of Varchas Shankar. After a successful 28-year career in IT, Varchas Shankar embarked on a remarkable journey into the world of whiskey, driven by a desire to create something deeply personal and meaningful. As the founder of Varchas Whiskey, Shankar has seamlessly blended […]

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Vaum Tonics: Redefining Mixers with Quinine-Free Botanical Innovation

by Manaswita Goswami

In a market saturated with traditional mixers, Vaum Tonics is making waves with its unique approach. As India’s first line of quinine-free botanical beverages, Vaum is redefining the mixer category with a focus on innovation, health, and premium quality. Founded by Aakash Khaunte and Siddharth Saraf, Vaum Tonics offers a refreshing alternative to conventional tonic […]

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“Dude, Put Your Shirt On!” for Latest Cocktail Takeover by IDYLLL

by Manaswita Goswami

Bangalore, August, 2024 – IDYLLL, the city’s vibrant culinary and mixology revolution destination, is thrilled to host a one-night-only takeover by Kolkata’s renowned cocktail bar, Little Bit Sober, to bring the city’s spirited vibe to Bangalore. On August 23rd, starting at 8 PM, the restaurant will be transformed into a haven for cocktail enthusiasts with […]

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Paul John Whisky and Single Malt Amateurs Club Introduce ‘Ego’ from the Alter-Ego Single Cask Series

by Manaswita Goswami

Goa, 22nd August 2024 –  Paul John Single Malt, a pioneer in creating fine Indian single malt whiskies and Single Malt Amateur Club (SMAC), India’s foremost single malt whisky appreciation club, jointly announce the launch of “Ego,” the second prestigious release from the brand’s Alter-Ego cask series. Available exclusively to SMAC members and limited to just 120 bottles, this offering underscores Paul […]

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Bombay Cartel: Where Taste and Ambiance Collide

by Manaswita Goswami

South Mumbai’s vibrant Kala Ghoda Fort neighborhood is set to welcome an exciting new dining destination with the grand opening of The Bombay Cartel. Located in this historic and culturally rich area, the restaurant combines contemporary flair with the artistic essence of Kala Ghoda. Designed by the renowned Namrata Rawlani of The White Motif, the […]

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From Office to Bar: Why Hitchki Talli Tuesday is Perfect for Happy Hour

by Manaswita Goswami

Tuesdays might not seem like the most exciting day of the week, but Hitchki is here to change that with its epic Talli Tuesday! .Whether you’re looking to unwind after a long day at work or simply want to add some fun to your week, Hitchki’s got you covered Here’s why Hitchki’s Talli Tuesday should […]

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MONIN Cup India 2024 Calls For Young Talent

by Manaswita Goswami

National, August 2024: MONIN, the leading syrup brand in India and a trusted partner for hospitality professionals all over the world has announced the 2024 MONIN Cup Competition. The contest encourages new, young bartenders aged 18-27 years from across the world to highlight their talent as mixologists by creating original serves using MONIN products. Bartenders […]

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Barsys Debuts in India with Smart Cocktail Innovation

by Manaswita Goswami

New Delhi: 14th August 2024– Barsys, a leading brand in cocktail-making technology, officially launched in India recently with a grand event at Home, Ambience Mall Vasant Kunj, New Delhi. The launch marks a significant milestone in the country’s beverage industry, promising to elevate the cocktail experience across upscale pubs and traditional bars. At the event, […]

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