Branding
Kaya Spirits Thrives in a Growing Alcohol Market
Kaya Spirits has established itself as a prominent player in the Indian alcohol industry, offering a diverse product range that caters to various market segments. With products ranging from economical to premium categories, Kaya Spirits focuses on quality and variety, ensuring it meets the preferences of consumers both in India and internationally. The company has […]
Mossant Fermentary Launches India’s First Clean-Label Tonics
Bangalore, September 12, 2024 — Bangalore-based Mossant Fermentary, a brand dedicated to crafting better-for-you beverages, announces its launch of India’s first clean-label tonics. As health and wellness trends continue to shape consumer preferences, Mossant’s latest line of homegrown tonics meets the demand for plant-based and transparent beverages. Alcohol Prices Dropped The non-alcoholic drinks market in […]
Exploring Paul John’s Exclusive Single Cask Program
Paul John’s Single Cask Program has been a pioneering force in the world of whisky since its inception in 2016. Driven by early success and rising demand, this program fills a unique niche in the whisky market. Offering rare, limited-edition releases, Paul John’s Single Cask Program showcases the exceptional quality of Indian single malts. It […]
MONIN Cup 2024 Concluded its National Finale in Hyderabad
National, September 2024: MONIN, the leading syrup brand in India and a trusted partner for hospitality professionals all over the world, has concluded MONIN Cup 2024 National Finale recently in Hyderabad. The contest encouraged new, young bartenders aged 18-27 years from across the world to highlight their talent as mixologists by creating original serves using […]
Inbrew Beverages Revamp the Legacy of Green Label Barrel Special Whisky in a New Avatar
August 26th August , 2024: Inbrew Beverages Pvt. Ltd., one of the leading players in the Indian spirit- making industry, unveils the new and refined Green Label Barrel Special Whisky in a brand-new exquisite packaging. This new improved version resurrects the Green Label of 1994 with a classy feel to the spirit’s segment. The Green […]
Varchas Shankar: From IT Expert to Whiskey Artisan – The Journey of Varchas Whiskey
In the world of whiskey, few stories are as compelling as that of Varchas Shankar. After a successful 28-year career in IT, Varchas Shankar embarked on a remarkable journey into the world of whiskey, driven by a desire to create something deeply personal and meaningful. As the founder of Varchas Whiskey, Shankar has seamlessly blended […]
Vaum Tonics: Redefining Mixers with Quinine-Free Botanical Innovation
In a market saturated with traditional mixers, Vaum Tonics is making waves with its unique approach. As India’s first line of quinine-free botanical beverages, Vaum is redefining the mixer category with a focus on innovation, health, and premium quality. Founded by Aakash Khaunte and Siddharth Saraf, Vaum Tonics offers a refreshing alternative to conventional tonic […]
Paul John Whisky and Single Malt Amateurs Club Introduce ‘Ego’ from the Alter-Ego Single Cask Series
Goa, 22nd August 2024 – Paul John Single Malt, a pioneer in creating fine Indian single malt whiskies and Single Malt Amateur Club (SMAC), India’s foremost single malt whisky appreciation club, jointly announce the launch of “Ego,” the second prestigious release from the brand’s Alter-Ego cask series. Available exclusively to SMAC members and limited to just 120 bottles, this offering underscores Paul […]
Barsys Debuts in India with Smart Cocktail Innovation
New Delhi: 14th August 2024– Barsys, a leading brand in cocktail-making technology, officially launched in India recently with a grand event at Home, Ambience Mall Vasant Kunj, New Delhi. The launch marks a significant milestone in the country’s beverage industry, promising to elevate the cocktail experience across upscale pubs and traditional bars. At the event, […]
