Articles


MONIN Cup 2024 Concluded its National Finale in Hyderabad

by Manaswita Goswami

National, September 2024: MONIN, the leading syrup brand in India and a trusted partner for hospitality professionals all over the world, has concluded MONIN Cup 2024 National Finale recently in Hyderabad. The contest encouraged new, young bartenders aged 18-27 years from across the world to highlight their talent as mixologists by creating original serves using […]

Article Image

Inbrew Beverages Revamp the Legacy of Green Label Barrel Special Whisky in a Ne.

by Manaswita Goswami

August 26th August , 2024: Inbrew Beverages Pvt. Ltd., one of the leading players in the Indian spirit- making industry, unveils the new and refined Green Label Barrel Special Whisky in a brand-new exquisite packaging. This new improved version resurrects the Green Label of 1994 with a classy feel to the spirit’s segment. The Green […]

Article Image

Assam Alcohol Prices to Drop from September 1: Significant Reductions Across Be.

by Manaswita Goswami

In a game-changing move for consumers, Assam alcohol prices are set to decrease starting from September 1, 2024. The Assam Excise Department has announced that this reduction will cover a wide range of alcoholic beverages, including beer, rum, whisky, and premium spirits. This decision comes after the state’s earlier price hike in March, which led […]

Article Image

Varchas Shankar: From IT Expert to Whiskey Artisan – The Journey of Varchas Whi.

by Manaswita Goswami

In the world of whiskey, few stories are as compelling as that of Varchas Shankar. After a successful 28-year career in IT, Varchas Shankar embarked on a remarkable journey into the world of whiskey, driven by a desire to create something deeply personal and meaningful. As the founder of Varchas Whiskey, Shankar has seamlessly blended […]

Article Image

Vaum Tonics: Redefining Mixers with Quinine-Free Botanical Innovation

by Manaswita Goswami

In a market saturated with traditional mixers, Vaum Tonics is making waves with its unique approach. As India’s first line of quinine-free botanical beverages, Vaum is redefining the mixer category with a focus on innovation, health, and premium quality. Founded by Aakash Khaunte and Siddharth Saraf, Vaum Tonics offers a refreshing alternative to conventional tonic […]

Article Image